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GTA 6 Marketing Strategy & Key Highlights

Here are some key marketing strategies and concepts for GTA 6:

• Core Theme: "Trust Is Everything" — A modern-day Bonnie & Clyde story set in modern Vice City (Leonida). • Viral Marketing: In-game short-form video app concept featuring outrageous viral Leonida moments. • OOH Campaign: Neon-lit 3D billboards in major cities and Vice City tourism pop-ups.

Excited for November 19! What are your thoughts on this?

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